If you’re like most businesses, deciding where to spend your ad budget feels like a guessing game—but, simply going on gut is not a good strategy. Unfortunately, many agencies are guessing about where to spend your money, too.
Stop it. It’s your business. It’s your money.
IT'S TIME TO MEET JOE.
WHO IS JOE
Joe is your customer. His opinions, habits, and trends are the boss, and we all work for him (or her!), therefore, we are the associates... Get it?
For every market and business, Joe is different.
Our job as Joe's associates is to get inside Joe's head. When we continually know what he is thinking, we can determine the best market, media, and message that will bring your business to the top of Joe's mind.
WHAT WE DO
We'll get our hands dirty to make you shine next to your competition. We can help you with some, one, or all of the following:
Get the real information about your customers in your market - not national trends.
MARKETING AND ADVERTISING
Because, yes, they are two different things.
Yes, you do need to do it, it does cost money and - No, your office manager shouldn't handle it.
“It has been a real pleasure working with Joe & Associates!
I Shop Crystal Lake is a campaign that promotes
businesses within the City of Crystal Lake. Joe &
Associates has created innovative campaigns
that expanded our audience, increased interactions and
renewed interest in I Shop Crystal Lake!”
Kathryn Cowlin, Community Development - City of Crystal Lake